Avoid Cheap Website Hosting.

Avoid Cheap Website Hosting.

The old and familiar term “You get what you pay for” is alive and well in the world of website hosting, as is the term “There’s a sucker born every minute”. Website hosting should be thought of as space to rent on the internet. Your...
The Psychology of Color.

The Psychology of Color.

Use of color is extremely important in your marketing materials and especially your branding. Psychologists have noted that the impression from color can account for up to 60% of the decision to accept or reject a product or service. Consider that Oranges, Reds and...
Is Your Website Talking Trash About You?

Is Your Website Talking Trash About You?

I see a lot of otherwise successful businesses that have underwhelming websites. It’s clear to tell right away that the business owner threw it together themselves (or with the free help of their newphew or neighbor), with lots of technical jargon, unsightly...